I love utilizing technology to enhance people’s lives and improve their businesses. I am always in pursuit of that unique “aha!” moment when collaborating with clients – something they might have overlooked or simply not aware of its existence. It’s reminiscent of the time when my bookkeeper introduced me to a more efficient method of organizing my financial records, resulting in hours of saved labor every month. This week, my goal is to provide you with that “aha!” moment as I make my case for why every business should embrace e-signatures for their proposals.
Proposals, quotes, agreements, contracts – whatever term you prefer – represent the critical stage in finalizing a deal. It often astonishes me how these documents are often given insufficient attention. Before delving into the subject of e-signatures, I wish to emphasize the significance of appealing design, well-structured layouts, and easily comprehensible content. Mastery of these three aspects necessitates a solid grasp of what resonates with your clients, an aspect closely tied to your specific industry. If you haven’t done so recently, I urge you to take a moment to review and enhance the design, layout, and content of your proposals. Now, let’s proceed to explore the five reasons why the adoption of e-signatures is imperative for every business.
Efficiency With the Internet at everyone’s fingertips 24/7, delivering a proposal to your client’s inbox stands as the most efficient means of presenting information and facilitating the crucial step of obtaining their signature.
Effectiveness Recent studies indicate that e-signatures can slash the standard document processing time from five days to a mere 37 minutes. Yes, you read that correctly. When enthusiasm is at its highest during a conversation, you can promptly deliver your proposal for a swift signature and seamless approval.
Impressiveness Numerous e-signature applications offer customizable templates that can be altered to align with your brand identity. Through feature-rich options and layouts, you have the opportunity to visually impress your clients. However, more often than not, regardless of the industry, businesses that embrace and leverage technology leave an impressive mark on clients.
Accuracy Investing a small amount of time in configuring your proposal template eradicates the potential for the back-and-forth characteristic of paper-based proposals, wherein errors could arise.
Simplicity Chances are, you have already electronically signed a multitude of documents and appreciated the convenience and straightforwardness. Why not extend the same simplicity to your clients? Simplifying processes encourages faster action and also conveys to clients what they can anticipate from their long-term relationship with you.
Bonus: Several e-signature platforms offer the capability to gather required information from your clients, in addition to providing real-time options. Gathering essential details such as billing addresses or points of contact streamlines the process for all parties involved. Moreover, these platforms enable you to construct proposals with customizable options such as upgrades and add-ons that clients can select before signing. Certain e-signing platforms even go a step further by having the ability to collect and process payments. While such features may sound complex, once implemented, they conserve valuable time for your team, boost sales, enhance the client experience, and significantly expedite the sales cycle.
Have I piqued your interest?
My team and I constantly crave delivering that exceptional “aha!” moment – that’s what fuels us. Drop a line and let’s chat.
– Burak Sarac, Team Lead
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